Itai Yanay

Country Manager @ Trax

About Itai Yanay

Itai Yanay serves as the Country Manager at Trax Retail in Tokyo, Japan, since 2020. He has extensive experience in the Japanese retail sector and a strong educational background, including a Master's degree from Keio University.

Work at Trax

Itai Yanay has served as the Country Manager at Trax Retail since 2020. In this role, he has leveraged his deep understanding of the Japanese retail landscape to drive business growth and optimize operations. His responsibilities include implementing strategies that align with local market dynamics and enhancing project execution efficiency. Yanay's analytical skills have played a significant role in optimizing business processes, contributing to the overall success of Trax in Japan.

Previous Experience

Before joining Trax, Itai Yanay held several key positions in various organizations. He was the Managing Director at ImpacTech for 11 months in 2017-2018. Prior to that, he served as the Director of Business Development at Kyodo International Corporation from 2015 to 2017. Yanay also worked as the Chief Executive Officer at ABJ Japan from 2017 to 2020 and as a Sales Manager at Moroccanoil Japan from 2012 to 2015. His diverse experience has equipped him with the skills necessary to navigate complex business environments.

Education and Expertise

Itai Yanay has a strong educational background that supports his professional expertise. He studied East Asean Studies at Tel Aviv University from 2005 to 2008. He furthered his education at Keio University, where he earned a Master's degree in Media and Governance/Environmental Innovation from 2010 to 2012, and conducted research in the Graduate School of Media and Governance from 2009 to 2010. Additionally, he studied Business Management at Temple University in Japan from 2012 to 2013. This academic foundation has contributed to his understanding of diverse cultural environments.

Skills and Achievements

Itai Yanay is recognized for his ability to transform abstract ideas into actionable plans with clear timelines, which enhances project execution efficiency. He has a proven track record of scaling operations in diverse cultural environments, particularly within the Japanese market. His implementation of a go-to-market strategy that adapts to local insights demonstrates his strong analytical skills and understanding of business processes, driving growth at Trax.

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