TrueBiz
TrueBiz, based in the USA, automates merchant risk reviews to enhance efficiency and prevent fraud, utilizing machine learning to deliver rapid, configurable decisions.
Company Overview
TrueBiz is a B2B company operating within the operations sub-industry, committed to streamlining merchant risk review processes. Headquartered in New York, NY, with another office in Columbus, OH, TrueBiz also supports a fully remote team. Founded during the Summer 2022 batch of Y-Combinator, the company blends deep industry expertise with proprietary machine learning technology to provide quick and reliable risk assessments for merchants.
Automated Merchant Risk Review
TrueBiz specializes in automating merchant risk reviews, significantly enhancing efficiency and fraud prevention efforts for businesses. The platform analyzes hundreds of subtle signals from across a merchant’s web presence in less than 30 seconds. Utilizing machine learning algorithms, TrueBiz delivers a pass or fail recommendation that is configurable to align with specific risk preferences, giving businesses tailored and reliable outcomes.
Proprietary Machine Learning Algorithms
At the core of TrueBiz's offering are proprietary machine learning algorithms that meticulously analyze data to automate risk assessment. These algorithms ensure thorough and precise analysis, contributing to the company's impressive track record. The platform's decision logic, validated by industry expertise, has maintained a 0% false positive rate, providing businesses with high confidence in the system's recommendations.
Operational Efficiency Gains
TrueBiz has demonstrated substantial operational efficiency gains for its clients. The automation of risk reviews has led to a 56% increase in automated recommendations. Tasks that previously required 10-20 minutes are now completed in an average of 17 seconds. Furthermore, the comprehensive analysis empowers existing teams of analysts to perform better, allowing businesses to save the costs of a full-time analyst.
Impact and Reach
TrueBiz's solutions have impacted businesses across various regions, including the United States, America/Canada, and remote locations. The company's focus on providing detailed, rapid analyses has ensured a broad and effective reach. By offering such strategic advantages, TrueBiz has become a valuable asset for businesses looking to optimize their risk management processes.
