Deyana Stoeva

Growth Product Manager @ Uberall

About Deyana Stoeva

Deyana Stoeva is a Growth Product Manager at Uberall, with a diverse background in product management, quality assurance, and sales. She has worked at notable companies such as Wayfair and KPMG Bulgaria, and holds a Master's Degree in European Economic Studies and a Bachelor's Degree in Business Administration and Management.

Current Role at Uberall

Deyana Stoeva serves as a Growth Product Manager at Uberall since 2023. In this role, she applies her expertise in innovation management and user experience to drive product growth and development. Her responsibilities include analyzing market trends and user feedback to enhance product offerings. Stoeva's strong background in communication and project management supports her effectiveness in this position, allowing her to collaborate with cross-functional teams and stakeholders.

Previous Experience at Wayfair

Stoeva has held multiple roles at Wayfair from 2017 to 2019. She began as a Quality Assurance Specialist for four months in Berlin, followed by a nine-month tenure as a Merchandising Process Engineering Manager. Additionally, she worked as a Shared Services Manager for seven months in 2018. These positions provided her with a solid foundation in process optimization and quality assurance within the e-commerce sector.

Educational Background

Deyana Stoeva studied at Otto-Friedrich-Universität Bamberg, where she earned a Bachelor of Science (B.Sc.) in Business Administration and Management from 2009 to 2014. She furthered her education by obtaining a Master’s Degree in European Economic Studies from the same institution between 2015 and 2017. This academic background equips her with a comprehensive understanding of business strategies and economic principles.

Experience in Customer Operations

Before her current role, Stoeva worked at Uberall as a Customer Operations Manager from 2019 to 2022. In this capacity, she focused on enhancing customer experiences and operational efficiency. She also served as an Implementation Consultant for nine months in 2022, where she contributed to the successful deployment of products and services, ensuring alignment with customer needs.

Early Career and Skills Development

Stoeva's early career includes roles such as Sales Assistant at HALLHUBER GMBH and International Treasury Manager at Sofia Med AD. She also briefly worked at KPMG Bulgaria in Public Sector Advisory. These experiences helped her develop strong adaptability skills and a commitment to questioning the status quo, which are essential for her current role in growth product management.

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