Brett Yeske
About Brett Yeske
Brett Yeske serves as the Director of Sales & Service for Commercial Agribusiness at United Farmers of Alberta Co-operative Limited, where he has worked since 2019. With a strong background in agribusiness and expertise in business process design and marketing strategy, he has held various leadership roles within the organization since 2006.
Current Role at United Farmers of Alberta
Brett Yeske serves as the Director of Sales & Service for Commercial Agribusiness at United Farmers of Alberta Co-operative Limited. He has held this position since 2019, contributing to the company's operations in the Calgary, Canada Area. In this role, he oversees the outbound sales team responsible for on-farm sales and service related to crop input products, buildings, storage and handling, and livestock products.
Previous Positions at United Farmers of Alberta
Brett Yeske has held multiple positions at United Farmers of Alberta Co-operative Limited. He was the Director of Rural Markets for eight months in 2013-2014, and he served as the Director of Product Strategy for Commercial Agribusiness since 2016. His earlier roles include Director of Farm & Ranch Structures from 2014 to 2016, Sustainability Officer from 2009 to 2011, Director of Marketing & Supply from 2011 to 2013, Director of Environment, Health and Safety from 2008 to 2009, and Manager of Environment and Engineering in 2007.
Educational Background in Chemical Engineering
Brett Yeske studied at the University of Waterloo, where he earned a Bachelor of Applied Science (B.A.Sc.) in Chemical Engineering from 1988 to 1993. He furthered his education at the same institution, achieving a Master of Applied Science (M.A.Sc.) in Chemical Engineering from 1994 to 1995. This educational foundation supports his expertise in the agribusiness sector.
Expertise in Agribusiness and Marketing Strategy
Brett Yeske possesses expertise in business process design and marketing strategy specifically within the agribusiness sector. He has a strong background in negotiation and business planning, particularly focused on the farming industry. His skills contribute to the effective management and strategic direction of sales and service operations.
Leadership in Commercial Agribusiness Sales
In his current role, Brett Yeske leads the Commercial Agribusiness outbound sales team. This team is responsible for the sales and service of various agricultural products, including crop inputs, buildings, storage and handling solutions, and livestock products. His leadership is integral to the team's success in meeting the needs of farmers and ranchers.