Validity
Validity is a global company providing data-driven solutions for marketing and sales, including tools like DemandTools, BriteVerify, and Everest, with a focus on improving email deliverability, data quality, and CRM data management.
Services
Validity offers a range of data-driven solutions designed to cater to marketing and sales needs. Their core service areas include email deliverability, data quality, and CRM data management. These services aim to help organizations optimize their marketing strategies, improve data accuracy, and manage customer relations effectively. The company provides tailored solutions for marketers, CRM administrators, sales teams, and revenue operations, ensuring specific needs are met with precision.
Products
Validity's product lineup includes DemandTools, BriteVerify, Everest, GridBuddy Connect, and MailCharts. DemandTools is focused on data quality, while BriteVerify offers email verification services. Everest is a comprehensive email marketing platform, GridBuddy Connect facilitates CRM data management, and MailCharts provides insights into email marketing trends. Each product is designed to enhance specific aspects of data and marketing operations, delivering targeted solutions for improved efficiency and effectiveness.
Global Presence
Operating on a global scale, Validity has established offices in Boston, Tampa, and London. This global presence enables them to cater to a diverse range of clients across different regions, ensuring that they can provide localized support and services. Their international reach helps in fostering strong relationships with clients and staying attuned to the unique demands of various markets.
Customer Support and Engagement
Validity places a strong emphasis on customer support and engagement through their customer community and help center. They host webinars and events aimed at educating and engaging their customers, focusing on best practices in email marketing and data management. These initiatives help users to fully utilize their products and stay updated with industry trends. Additionally, the Not-For-Profit Grant Program demonstrates their commitment to supporting qualifying organizations by offering free access to their tools.