Various Views Research
Various Views Research is a market research agency based in Cincinnati, Ohio, with over 30 years of experience, specializing in both qualitative and quantitative research for clients locally, nationally, and globally.
Company History
Various Views Research boasts over 30 years in the market research industry. The company has established itself as a significant player, particularly notable for being one of the largest female-owned market research and consumer insight firms in the Midwest. The company's long-standing presence underscores its experience and depth of expertise in delivering critical insights to its clients.
Market Research Services
Various Views Research offers comprehensive market research services. These include respondent recruiting, project management, and delivering quality results. The firm provides both qualitative and quantitative research capabilities, tailored to meet diverse client needs. Specialized services include in-person and virtual qualitative research, as well as home and mobile quantitative research, ensuring flexibility and depth in their research approaches.
Focus Group Facilities
The company operates a state-of-the-art focus group facility. Located at 11353 Reed Hartman Hwy, Cincinnati, OH 45241, the facility features various room configurations and advanced viewing capabilities. This setup supports a range of research methods and ensures that clients can observe and interact with participants in a cutting-edge environment. The 'Virtual Wall' technology further enhances the facility's capabilities, allowing for interactive shopping and insights environments.
Advanced Technology and Capabilities
Utilizing advanced technology is a hallmark of Various Views Research. The company features innovative tools such as the 'Virtual Wall,' which offers an interactive shopping and insights environment. This technology allows clients to gather actionable data dynamically. Additionally, the company maintains a proprietary regional respondent database of over 50,000 individuals, providing a robust resource for diverse research projects.
Global Research Operations
Various Views Research conducts research on a local, national, and global scale. Their capabilities cater to companies of all sizes, extending their market research and consumer insights to a broad geographical scope. This global reach, combined with their extensive experience and advanced technology, enables the company to deliver comprehensive and reliable research results.