Jennifer Gerhard
About Jennifer Gerhard
Jennifer Gerhard is a Marketing Operations Manager with extensive experience in marketing and communications. She currently works at Veradigm® and has held various roles in marketing, including founding her own consultancy, JKG Marketing.
Current Role at Veradigm
Jennifer Gerhard serves as the Marketing Operations Manager at Veradigm®, a position she has held since 2023. In this role, she is responsible for overseeing marketing operations and implementing strategies to enhance marketing effectiveness. Her expertise in marketing automation tools and customer relationship management systems supports her efforts in optimizing marketing processes.
Experience at JKG Marketing
Since 2020, Jennifer Gerhard has been the Founder and Freelance Marketing Consultant at JKG Marketing. In this capacity, she provides marketing consulting services, leveraging her extensive background in marketing operations and strategy development. Her work focuses on creating tailored marketing solutions for clients, drawing on her diverse experience in the industry.
Previous Positions and Contributions
Jennifer has held various marketing positions prior to her current role. She worked as a Senior Marketing Associate at CW Financial Services LLC from 2018 to 2020 and at RealINSIGHT Marketplace during the same period. Additionally, she served as Manager of Marketing & Communications at Heart Rhythm Society from 2021 to 2023, where she developed marketing strategies and managed communications.
Educational Background
Jennifer Gerhard completed her high school education at Notre Dame Academy in Hingham, MA, earning a High School Diploma from 2006 to 2010. She then attended Roanoke College, where she studied Finance and Financial Management Services, obtaining a Bachelor of Business Administration (B.B.A.) from 2010 to 2014. Her educational background provides a strong foundation for her marketing expertise.
Skills and Expertise
Jennifer possesses a range of skills relevant to marketing operations. She is proficient in using marketing automation tools like Marketo and HubSpot, and has experience with email service providers such as MailChimp and Constant Contact. Additionally, she utilizes social media management tools and has a working knowledge of Google Analytics for data analysis. Her capabilities also include content strategy development, basic design work using Canva, and familiarity with content management systems like WordPress.