Genesis Lopez
About Genesis Lopez
Genesis Lopez is a Digital Marketing Manager with extensive experience in growth marketing and campaign management. Currently employed at Veritone, Inc. since 2018, she has also held positions at Fastly and Houzz, and has a strong educational background in business administration.
Work at Veritone
Genesis Lopez has been serving as the Digital Marketing Manager at Veritone, Inc. since 2018. In this role, she focuses on developing and implementing digital marketing strategies to enhance brand visibility and drive engagement. Her experience in digital marketing encompasses various aspects, including campaign management and growth marketing. This position builds on her extensive background in marketing, allowing her to contribute to Veritone's objectives effectively.
Current Role at Fastly
In addition to her role at Veritone, Genesis Lopez has been working at Fastly as a Campaign Manager in Growth Marketing since 2019. This position involves overseeing marketing campaigns aimed at driving growth and optimizing performance. Her responsibilities include strategizing and executing marketing initiatives that align with Fastly's business goals, further showcasing her expertise in the digital marketing landscape.
Previous Experience in Marketing
Before her current positions, Genesis Lopez held various marketing roles. She worked as an Account Coordinator at Houzz from 2014 to 2016, where she provided support to clients and managed accounts. Following that, she served as a Senior Marketing Specialist at Geopointe from 2017 to 2018, focusing on marketing strategies and initiatives. Additionally, she was a Marketing Assistant at Hal Hays Construction, Inc. from 2013 to 2014, where she gained foundational marketing experience.
Education and Expertise
Genesis Lopez holds a Master of Business Administration (MBA) from California State University, Fullerton, which she completed from 2016 to 2020. She also earned a Bachelor of Arts degree from the University of California, Santa Barbara, between 2008 and 2011. Her educational background in business and marketing provides her with a solid foundation for her roles in the marketing sector.
Early Education
Genesis Lopez completed her early education at The Archer School for Girls, where she studied from 2004 to 2008. This institution provided her with a strong academic foundation that contributed to her later success in higher education and her professional career in marketing.