Peter Leeb

VP, Commercial + Business Development @ Veritone

About Peter Leeb

Peter Leeb is a seasoned professional in commercial and business development, currently serving as VP at Veritone. He has held various leadership roles at notable companies, including Studio71 and 21st Century Fox, and possesses extensive experience in deal negotiations and brand strategy.

Current Role at Veritone

Peter Leeb serves as the Vice President of Commercial and Business Development at Veritone. He joined the company in 2024 and has been in this role for five months. His responsibilities include overseeing commercial strategies and driving business development initiatives. Leeb's extensive experience in deal negotiations and brand strategy supports his efforts in enhancing Veritone's market presence.

Previous Experience at Studio71, LP

Prior to his current role, Peter Leeb worked at Studio71, LP as Executive Vice President, Head of Sales, Partnerships & Operations from 2017 to 2019. In this position, he was responsible for leading sales initiatives and managing partnerships, contributing to revenue growth during his tenure in Beverly Hills, California.

Career at 21st Century Fox

Peter Leeb held multiple positions at 21st Century Fox from 2009 to 2017. He started as a Manager and progressed to Senior Manager and Associate Director, before becoming Vice President of Global Brand Marketing, Strategy & Partnerships. His five years in this role involved developing marketing strategies and managing brand partnerships, which enhanced the company's global brand presence.

Educational Background

Peter Leeb studied at the University of California, Santa Barbara, where he earned a Bachelor of Science degree in History. He also attended Windward School, which laid the foundation for his academic and professional pursuits.

Expertise in Digital Strategy and Marketing

Peter Leeb has a strong background in digital strategy and marketing, which is integral to his roles in commercial and business development. His experience includes extensive deal negotiations and brand strategy, skills that are essential for fostering partnerships and driving growth in the organizations he has worked with.

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