Hemant Mehta
About Hemant Mehta
Hemant Mehta is a Growth Marketer at Virohan Pvt. Ltd., specializing in advanced Google Adwords strategies and social media management.
Work at Virohan
Hemant Mehta currently serves as a Growth Marketer at Virohan Pvt. Ltd. since 2020. In this role, he focuses on keyword research and crafting effective PPC ad copies that align with client objectives. He also manages various social media platforms, including Facebook, LinkedIn, Twitter, and Pinterest, emphasizing group promotion and engagement. His responsibilities include implementing advanced Google AdWords strategies and optimizing campaigns to enhance ROI and lead generation.
Previous Experience in Digital Marketing
Prior to his role at Virohan, Hemant Mehta worked as a Digital Marketing Executive at Wow eCarts Pvt Ltd from 2018 to 2019. He also held the position of Social Media Analyst at Wen Lighting from 2019 to 2020. Additionally, he gained experience as a Sales Trainee at IDBI Federal Life Insurance in 2017. This diverse background has equipped him with a comprehensive understanding of various aspects of digital marketing.
Education and Expertise
Hemant Mehta studied English Language and Literature at DAV Public School, completing his education there from 2000 to 2010. He furthered his studies at the Institute of Management Studies (IMS) Ghaziabad, where he earned a PGDM in Marketing from 2016 to 2018. He also obtained a Diploma in Digital Marketing from Pace Career Institute in 2018. His educational background supports his expertise in managing and optimizing search and display campaigns.
Digital Marketing Skills
Hemant Mehta specializes in advanced Google AdWords strategies, utilizing various ad extensions such as site links, phone, message, price, callout, and call extensions. He conducts detailed webmaster analysis to improve website performance, focusing on HTML improvements and international targeting. Additionally, he employs Google Analytics for data analysis, tracking conversions, and analyzing organic search sources, which enhances his ability to manage online reputation and maintain a positive brand image.