Foram Desai
About Foram Desai
Foram Desai serves as the Sr. Director of Data Ingestion & ID Management at Vitrina A.I., where she has worked since 2023. She has extensive experience in data management and analytics, with a background in the entertainment industry and previous roles at What's On India Media Pvt Ltd and Gracenote.
Current Role at Vitrina A.I.
Foram Desai serves as the Senior Director of Data Ingestion and ID Management at Vitrina A.I., a position she has held since 2023. In this role, she oversees the processes related to data ingestion and identity management, leveraging her extensive experience in data analytics and management. Her leadership capabilities are evident in her responsibilities, which include guiding teams and ensuring efficient data handling practices.
Previous Experience in Data Management
Prior to her current position, Foram Desai worked at Gracenote, Whats On India/Gracenote APAC, where she held various roles from 2011 to 2018. She started as a Manager in Process Planning and Rich Media Management, later advancing to Senior Manager for Rich Media and Delivery. Her experience at What's On India Media Pvt Ltd as an Assistant Manager in both the Channel team and Data Management further solidified her expertise in analytics and data management.
Educational Background
Foram Desai completed her education at several institutions. She achieved her Secondary School Certificate (SSC) from Sardar Vallabhbhai Patel V.V. between 1991 and 2001. She then earned a Bachelor of Commerce (BCOM) from N.L. College from 2002 to 2006. Following this, she pursued a Master of Commerce (MCOM) at the University of Mumbai, completing her studies in 2009.
Skills and Expertise
Foram Desai possesses strong skills in analytics, which are essential for her roles in data ingestion and ID management. Her expertise extends to Management Information Systems (MIS) and Microsoft Excel, both of which are crucial for effective data management. Additionally, her background in team management highlights her leadership capabilities, allowing her to effectively guide teams in her current position.
Experience in the Entertainment Industry
Foram Desai has a demonstrated history of working in the entertainment industry, which enhances her understanding of media data management. Her roles at Gracenote and What's On India Media Pvt Ltd provided her with insights into the specific data needs and challenges within this sector, contributing to her proficiency in managing media-related data.