Kimberley Chin Sue
About Kimberley Chin Sue
Kimberley Chin Sue is an Online Advertising Specialist at VONQ, with expertise in managing online campaigns and utilizing tools like Google Analytics and Google Tag Manager. She has a diverse background in marketing and public relations, having previously worked in various roles across multiple companies in the Netherlands.
Work at VONQ
Kimberley Chin Sue has been employed at VONQ as an Online Advertising Specialist focusing on Search Engine Advertising (SEA) since 2021. In this role, she is responsible for developing online marketing strategies that aim to convert website visits into specific goals, enhance brand awareness, and improve Google rankings. Her expertise includes managing and optimizing online campaigns across various platforms, including Google Ads, LinkedIn, and Facebook.
Education and Expertise
Kimberley Chin Sue holds multiple degrees in marketing and related fields. She achieved a Master of Science in Marketing Analytics from Tilburg University in 2018. Additionally, she earned a Bachelor of Business Administration with a specialization in Marketing Management from HES Hogeschool Rotterdam in 2016. She also studied Public Relations at Rotterdam University of Applied Sciences from 2015 to 2016 and completed her MBO level 4 in Horeca ondernemer/manager at Albeda College from 2009 to 2012.
Background
Kimberley Chin Sue has a diverse professional background in online marketing and social media. She began her career as a Stagiaire in Food & Beverage and Reception at NH Hoteles from 2011 to 2012. She later worked as a Front Office Medewerkster at Euromast for six months in 2013. From 2015 to 2018, she served as a Social Media Specialist at Coolblue, followed by a role as an Online Marketeer at The Conversion Department from 2019 to 2021.
Previous Work Experience
Prior to her current position, Kimberley Chin Sue held various roles in the marketing sector. She worked as a Recruitment Marketeer at Pro Industry from 2018 to 2019 and completed an internship focused on online marketing at Xpozer BV in 2016. Her experience spans several aspects of marketing, including email marketing and social media management, which have contributed to her current expertise in online advertising.
Technical Skills
Kimberley Chin Sue is proficient in using Google Analytics and Google Data Studio for creating dashboards that track and report on campaign performance. She utilizes Google Tag Manager to ensure the measurability of online marketing efforts. Her technical skills support her role in managing and optimizing online advertising campaigns effectively.