Sourjyo Banerjee
About Sourjyo Banerjee
Sourjyo Banerjee serves as the Head of Brand Owner and Media Owner for the EMEA region at Warc, a position he has held since 2017. He has a background in marketing and commerce, with degrees from multiple institutions, and has experience in the aerospace and defense sector.
Current Role at WARC
Sourjyo Banerjee serves as the Head of Brand Owner and Media Owner for the EMEA region at WARC. He has held this position since 2017, leading strategies that focus on brand and media ownership across various markets. His role involves overseeing initiatives that enhance brand visibility and engagement within the EMEA landscape.
Previous Experience at WARC
Prior to his current role, Sourjyo Banerjee worked at WARC as a Business Development Manager for the Brand Owner sector in the EMEA region from 2012 to 2017. During his tenure, he contributed to the growth of brand strategies and helped establish strong relationships with key stakeholders in the industry.
Education and Expertise
Sourjyo Banerjee holds a Bachelor of Commerce degree from Sydenham College of Commerce and Economics, where he studied from 2003 to 2006. He also earned a Master of Business Administration from Cardiff University in 2007. His academic background supports his expertise in strategic marketing and consumer behavior, particularly within the advertising, aerospace, and environmental sectors.
Background in Aerospace and Defense
Before joining WARC, Sourjyo Banerjee worked as an Account Manager at Frost & Sullivan, focusing on the aerospace and defense sector from 2010 to 2011. This experience provided him with insights into competitive analysis and deal negotiation, skills that he has applied in his subsequent roles.
Hobbies and Interests
Outside of his professional commitments, Sourjyo Banerjee enjoys photography and cricket. These hobbies reflect his diverse interests and provide a balance to his career in brand and media strategy.