Liston Witherill
About Liston Witherill
Liston Witherill serves as the Partnerships Lead at Watershed in Portland, Oregon, where he has worked since 2023. With a diverse background in sales, marketing, and business development, he has held leadership roles at various companies, including California Solar and Modern Sales Podcast.
Work at Watershed
Liston Witherill serves as the Partnerships Lead at Watershed, a role he has held since 2023. Based in Portland, Oregon, he focuses on building and managing strategic partnerships to enhance the company's offerings and market presence. His experience in sales and operations contributes to his effectiveness in this position.
Previous Experience in Sales and Operations
Before joining Watershed, Liston Witherill held several significant roles in sales and operations. He was the Vice President of Sales and Operations at California Solar from 2010 to 2011, where he oversaw sales and operations for a solar installation company. He also served as the Head of Sales at Gold Front from 2021 to 2022, and as the Vice President of Business Development at VitalMetrics Group from 2022 to 2023.
Podcast Hosting and Media Engagement
Liston Witherill hosted the Modern Sales Podcast from 2018 to 2021, during which the podcast achieved a ranking in the top 1% globally and garnered over 1 million listens. His experience in podcasting reflects his ability to engage with audiences and share insights on sales strategies.
Education and Academic Background
Liston Witherill holds a Master of Science in Environmental Science & Management from UC Santa Barbara, completed between 2009 and 2011. He also earned a Graduate Certificate in Management Practice from the same institution. His academic journey began with a Bachelor of Arts in Political Science and Economics from California State University, Northridge, completed from 2006 to 2009.
Achievements in Revenue Growth
Throughout his career, Liston Witherill has demonstrated a strong ability to drive revenue growth. He achieved a 91% revenue growth while managing sales at a digital marketing agency and led a 30% revenue growth for an environmental consulting firm. His focus on sales training and business development has contributed to these successes.