Wibond
Wibond is a fintech company based in Córdoba, Argentina, specializing in 'Buy Now, Pay Later' services for underbanked consumers in Latin America.
Company Overview
Wibond is a fintech company based in Córdoba, Argentina, that operates under the 'Buy Now, Pay Later' business model. Launched in January 2022, Wibond aims to provide digital payment methods for underbanked consumers without credit cards, enabling them to shop online for the first time. The company participated in Y Combinator's W22 batch and focuses on offering credit and lending solutions in the fintech sector.
Services
Wibond offers a unique digital payment method tailored for underbanked consumers. The service allows users to create a free account and make installment payments without needing a credit card or bank account. By integrating directly into the purchase flow of online merchants, Wibond helps e-commerce channels increase sales by providing a new form of payment. The platform analyzes consumer profiles to offer personalized credit options for specific product purchases.
Products
Wibond's primary offering is its 'Buy Now, Pay Later' service, which enables underbanked consumers to make online purchases via installment payments. The service integrates seamlessly with e-commerce platforms and has been adopted by over 500 merchants, including notable brands like Samsung, Musimundo, and Motorola. Up to 65% of payment transactions on partner sites are processed through Wibond's platform, showcasing its significant impact.
Market Reach
Wibond serves the regions of Argentina and Latin America, with operational flexibility that includes remote and partly remote work setups. The company's target market includes the 200 million underbanked consumers in Latin America who are now able to participate in online shopping thanks to Wibond's innovative payment solution.
Integration with Merchants
Wibond's 'Buy Now, Pay Later' service is integrated with more than 500 merchants across various industries. This includes partnerships with major brands like Samsung, Musimundo, and Motorola. The integration allows these merchants to offer their customers flexible payment options, significantly increasing their sales conversion rates. Wibond's platform processes up to 65% of the payment transactions on these partner sites, demonstrating its effectiveness and appeal.