Héctor Salazar Ortiz

Account Manager @ Wishpond

About Héctor Salazar Ortiz

Héctor Salazar Ortiz is an experienced Account Manager based in Mexico City, currently working at Fundación Mexicana para la Salud Hepática since 2019. He has a diverse background in marketing and communications, having held various roles in notable companies and completed multiple certifications in digital communication and marketing.

Work at Wishpond

Héctor Salazar Ortiz has been serving as an Account Manager at Wishpond since 2021. In this role, he focuses on supporting business objectives related to performance, branding, and influencer campaigns. His responsibilities include crafting stories and experiences aimed at building brand awareness and driving client engagement, conversion, and retention. He also reports on the results of marketing strategies as required, ensuring that the campaigns align with the company's goals.

Current Role at Fundación Mexicana para la Salud Hepática

Since 2019, Héctor has worked as an Account Manager at Fundación Mexicana para la Salud Hepática in the Mexico City Metropolitan Area. His role involves managing accounts and supporting various business objectives. He leverages his expertise in marketing to enhance the foundation's outreach and effectiveness in health-related campaigns.

Previous Experience in Marketing and Communications

Héctor has a diverse background in marketing and communications. He worked as a Senior Content Producer and Customer Service Associate at American Apparel from 2014 to 2015. He also held positions such as Social Media Marketing Specialist at Grupo Rotoplas from 2019 to 2020, and Senior Communications Coordinator at Festival Abierto Mexicano de Diseño from 2016 to 2017. His experience includes content management and the execution of marketing strategies.

Education and Expertise

Héctor studied Comunicación, periodismo y actividades afines at Universidad La Salle México, earning a Licenciado en Ciencias de la Comunicación from 2010 to 2014. He furthered his education at Google Academy, where he achieved Google Ads Fundamentals in 2019. Additionally, he obtained certificates in Digital Communication and Media/Multimedia from IAB México and IPG Media Brands by Reprise in 2020 and 2019, respectively.

Co-Founder of Implacable Media

In 2018, Héctor co-founded Implacable Media, where he has been actively involved for six years. His role as a co-founder includes overseeing various projects and contributing to the strategic direction of the company. This position complements his extensive experience in marketing and communications, allowing him to apply his skills in a leadership capacity.

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