Maksym Kovalenko
About Maksym Kovalenko
Maksym Kovalenko is the CEO of WMG International, where he has led the company to become an Official Google MCM partner and an IAB-certified tech vendor. With a background in marketing and information technology, he has played a significant role in expanding the company's presence in multiple countries and developing its software products for programmatic monetization.
Work at WMG International
Maksym Kovalenko has served as the CEO of WMG International since 2014, overseeing its operations in the Greater Los Angeles Area. Under his leadership, the company has become an Official Google MCM partner, an IAB-certified tech vendor, and a TAG-verified organization. He is responsible for managing international cooperation and public relations efforts, enhancing the company's presence in key markets including Ukraine, the United States, and the United Kingdom. Kovalenko has also played a significant role in the development of WMG International's software products, which include VAST, OpenRTB endpoint, Prebid Adapter, and JS Tags for programmatic monetization.
Education and Expertise
Maksym Kovalenko has a solid educational background in information systems and technology, having earned a Master's degree from Taras Shevchenko National University of Kyiv from 2006 to 2011. He furthered his studies in Information Technology at UCLA, completing a Summer Session in 2009. Additionally, he attended the 'Be first' Marketing School, where he achieved a certification in 'Marketing Growth' in 2012. This combination of education has equipped him with the necessary skills and knowledge to excel in his role as CEO.
Background
Before joining WMG International, Maksym Kovalenko worked as a Marketing Director at РБК Украина from 2012 to 2014. He also served as a Senior Internet Marketing Specialist at Digital Ventures in Kyiv, Ukraine, from 2011 to 2012. His diverse experience in marketing and technology has contributed to his ability to lead WMG International effectively and drive its growth in the competitive digital landscape.
Achievements
Maksym Kovalenko has a proven track record of improving brand awareness for WMG International. His strategic initiatives have helped position the company as a leader in the tech industry, particularly in programmatic monetization solutions. His efforts in establishing international partnerships and enhancing the company's reputation have been instrumental in its growth and success over the years.