Fayrouz A.
About Fayrouz A.
Fayrouz A. serves as the Director of Global Customer Marketing at WorkForce Software, where she has worked since 2022. With a background in psychology and neuroscience, she focuses on customer advocacy, retention, and growth programs.
Current Role at WorkForce Software
Fayrouz A. serves as the Director of Global Customer Marketing at WorkForce Software, a position held since 2022. In this role, she is responsible for overseeing the strategy and execution of customer advocacy, retention, and growth programs. Her focus is on empowering enterprises and their employees to reach their full potential through collaboration and innovation.
Previous Experience at WorkForce Software
Prior to her current role, Fayrouz A. worked at WorkForce Software as the Director of Customer Success, WorkForce Experience, from 2021 to 2022. In this capacity, she contributed to enhancing customer satisfaction and success, leveraging her expertise in customer behavior and motivations.
Educational Background
Fayrouz A. holds a Bachelor of Arts (B.A.) degree from Carleton University, where she studied Psychology with a minor in Neuroscience and Mental Health. This educational background supports her understanding of customer behavior, which is essential in her marketing strategies.
Early Career Experience
Fayrouz A. began her career in customer service and sales at Tommy Hilfiger, where she worked from 2013 to 2015 in the Toronto and Ottawa areas. She also gained experience as an Assistant Stage Manager and Marketing Intern at Canada's Ballet Jörgen in 2010. Additionally, she worked as a Market Research Interviewer at Decision Point Research from 2015 to 2016.
Leadership and Coaching Experience
Fayrouz A. has a history of managing and coaching high-performing teams to deliver exceptional customer service. This experience was notably demonstrated during her tenure at Foko Retail, where she developed skills that contribute to her current leadership role in customer marketing.