Alicia Mazzarella
About Alicia Mazzarella
Alicia Mazzarella serves as the Head of Digital Strategy and Solutions at the World Economic Forum, where she focuses on leveraging emerging technologies to drive business value. Previously, she worked as the EMEA HRIS Manager at Lexmark and holds a Bachelor of Industrial and Systems Engineering from the Georgia Institute of Technology.
Current Role at World Economic Forum
Alicia Mazzarella serves as the Head of Digital Strategy and Solutions at the World Economic Forum, a position she has held since 2018. In this role, she collaborates with business leaders and IT to align digital strategies with organizational goals. Her focus is on leveraging emerging technologies to enhance business value and drive strategic digital initiatives that impact the organization's outcomes.
Previous Experience at Lexmark
Before her current role, Alicia Mazzarella worked at Lexmark as the EMEA HRIS Manager from 2004 to 2010. During her six years in this position, based in the Geneva Area, Switzerland, she managed human resources information systems across Europe, the Middle East, and Africa. This experience contributed to her understanding of digital solutions in a corporate environment.
Education and Expertise
Alicia Mazzarella earned a Bachelor of Industrial and Systems Engineering from the Georgia Institute of Technology, where she studied from 1998 to 2002. This educational background provides her with a strong foundation in engineering principles and systems thinking, which she applies in her current role to drive digital innovation and transformation.
Focus on Digital Innovation
Alicia Mazzarella has a strong passion for digital innovation and transformation. She emphasizes the importance of integrating emerging technologies into business strategies to create value. Her work involves identifying opportunities for digital initiatives that can lead to significant improvements in organizational performance.