Kimberly Williford
About Kimberly Williford
Kimberly Williford is an Integrated Media Strategist at Wray Ward, where she has worked since 2022. She holds an MBA from Lynn University and a BA in Communication Studies from The University of Memphis.
Work at Wray Ward
Kimberly Williford has been employed at Wray Ward as an Integrated Media Strategist since 2022. In this role, she is responsible for developing and implementing media strategies that align with client goals. Her expertise in integrated media allows her to effectively coordinate various channels to optimize campaign performance.
Previous Experience at Red Deluxe Brand Development
Before joining Wray Ward, Kimberly Williford worked at Red Deluxe Brand Development as a Media Supervisor from 2019 to 2022. During her three years in this position, she managed media planning and execution, contributing to the overall success of client campaigns in Memphis, TN.
Internship at HBG Design
Kimberly Williford gained initial industry experience as a Marketing and Communications Intern at HBG Design from 2018 to 2019. This internship provided her with hands-on experience in marketing strategies and communication practices within a professional setting in Memphis, TN.
Education and Expertise
Kimberly Williford holds a Master of Business Administration (MBA) from Lynn University, which she completed from 2018 to 2019. She also earned a Bachelor of Arts (BA) in Communication Studies from The University of Memphis, studying from 2013 to 2017. Her educational background supports her expertise in media strategy and communication.