Lucas Weber
About Lucas Weber
Lucas Weber serves as the Director of Digital Platforms at Wray Ward, where he oversees digital projects and content strategies. He has a background in law and psychology, with previous roles at UNION.co and the National MS Society.
Current Role at Wray Ward
Lucas Weber serves as the Director of Digital Platforms at Wray Ward, a position he has held since 2019. In this role, he provides strategic oversight for digital platform projects, ensuring that they align with clients' goals and adhere to SEO best practices. His responsibilities include defining strategies for content development, sourcing, management, and distribution, all aimed at meeting user needs.
Previous Experience at Wray Ward
Prior to his current role, Lucas Weber worked at Wray Ward as a Content Strategist from 2016 to 2019. During this time, he focused on developing content strategies that catered to client objectives and user engagement. His experience at Wray Ward contributed to his understanding of the digital landscape and content management.
Experience at UNION.co
Lucas Weber's tenure at UNION.co included two roles. He served as an Account Manager for 10 months in 2014, followed by a position as a Content Strategist from 2015 to 2016. In these roles, he developed strategies for content sourcing and management, enhancing his skills in aligning content with client goals.
Educational Background
Lucas Weber studied at the Elisabeth Haub School of Law at Pace University, where he earned his Juris Doctor from 2004 to 2007. He also holds a Bachelor of Arts in Psychology from Clemson University, which he completed from 1999 to 2003. His educational background supports his analytical approach to content strategy and digital platforms.
Professional Experience in Social Media
Before his roles in content strategy, Lucas Weber worked as a Social Media Consultant for the National MS Society from 2009 to 2012. This experience provided him with insights into social media management and engagement strategies, further enhancing his expertise in digital content.