Rad Mitic
About Rad Mitic
Rad Mitic serves as the Head of Brand Advocacy at Yotpo, where he focuses on customer retention marketing. He has a diverse background in sales and partnerships, with previous roles at Trustpilot and NRS Media, among others.
Current Role at Yotpo
Rad Mitic serves as the Head of Brand Advocacy at Yotpo, a position he has held since 2023. In this role, he focuses on enhancing customer retention marketing through a comprehensive approach. He operates remotely while being based in Melbourne, Australia. His responsibilities include building brand loyalty and advocating for customer-centric strategies within the organization.
Previous Experience at Yotpo
Prior to his current role, Rad Mitic worked at Yotpo as the Head of Partnerships for the Australia and New Zealand (ANZ) region from 2021 to 2023. During this two-year tenure, he was responsible for establishing and managing partnerships that aligned with Yotpo's strategic goals. His experience at Yotpo has contributed to his expertise in brand advocacy and partnership development.
Career at Trustpilot
Rad Mitic has a notable history with Trustpilot, where he held multiple roles. He began as an Account Executive from 2018 to 2019, followed by a position as Partner Manager from 2019 to 2021. He briefly served as a Senior Partner Manager in 2021 for one month. His time at Trustpilot involved managing client relationships and developing partnerships to enhance the company's market presence.
Background in Sales and Partnerships
Rad Mitic has extensive experience in sales and partnerships across various organizations. He worked as the Sales & Partnerships Director at Star Observer from 2014 to 2016 and as a Business Development Manager at The Entourage from 2013 to 2014. Additionally, he held roles at NRS Media as Sales Manager and International Sales Executive from 2015 to 2018, contributing to his skills in building high-performance teams and driving sales growth.
Education and Early Career
Rad Mitic's early career includes a position as a Sales Executive & Student Services at Kaplan Professional from 2011 to 2013. This role provided him with foundational skills in sales and customer service. His diverse background across both B2B and B2C sectors has equipped him with exceptional communication and relationship-building abilities.