Anila James

Associate Account Director @ YouGov

About Anila James

Anila James is an Associate Account Director at YouGov, where she has worked since 2021. With a background in market research and a strong foundation in chemical engineering, she has held various roles in reputable organizations, including YouGov and IMRB International.

Current Role at YouGov

Anila James currently holds the position of Associate Account Director at YouGov, a role she has occupied since 2021. Based in Dubai, United Arab Emirates, she has been instrumental in managing client accounts and utilizing her expertise in market research to drive strategic insights. Her responsibilities include overseeing research projects and ensuring the delivery of high-quality data analysis to clients.

Previous Experience at YouGov

Anila James has extensive experience at YouGov, having worked there in various capacities. She served as a Research Executive from 2015 to 2017, followed by a role as Senior Research Executive from 2017 to 2018. During her tenure, she developed strong skills in data analysis and market research methodologies, contributing to the company's research initiatives in Dubai and enhancing client engagement.

Professional Background in Market Research

Before her current role, Anila worked as a Research Manager at IMRB International for six months in 2015 and as an Associate Research Manager from 2014 to 2015. Her experience in these positions involved leading research projects and applying statistical techniques to derive actionable insights. Additionally, she was a Core Committee Member at Goa Institute of Management, where she contributed to organizational initiatives.

Educational Qualifications

Anila James holds a Post Graduate Diploma in Management (PGDM) with a focus on Marketing from Goa Institute of Management, where she studied from 2012 to 2014. She also earned a Bachelor of Technology (B.Tech.) in Chemical Engineering from TKM College of Engineering, Quilon, from 2007 to 2011. Her educational background includes a strong foundation in Mathematics and Computer Science, which she studied at Convent of Jesus and Mary, New Delhi, and Our Lady Queen Of the Missions School.

Skills and Expertise

Anila possesses a unique ability to merge and interpret data results, enhancing both personal and company efficiency. She utilizes statistical and data analysis techniques extensively in her market research work, which allows her to derive meaningful insights from complex data sets. Her strong interest in chemical engineering complements her analytical skills, making her a versatile professional in the field of market research.

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