Sarah Francis

Senior Product Director @ YouGov

About Sarah Francis

Sarah Francis is a Senior Product Director at YouGov, where she has worked since 2024. With extensive experience in product management across various organizations, she is known for integrating UX design with data-driven decision-making and advocating for technology's role in social change.

Work at YouGov

Sarah Francis currently serves as Senior Product Director at YouGov, a position she has held since 2024. Prior to this role, she worked as Product Director at YouGov from 2022 to 2024. Her experience at YouGov includes a focus on product development and management, where she has contributed to various initiatives aimed at enhancing user experience and data integration.

Previous Employment Experience

Before her current role at YouGov, Sarah held several positions in product management across different organizations. She worked as a Product Specialist at The Football Association for four months in 2021. Additionally, she was the Head of Product & Marketing at Autism West Midlands from 2010 to 2014. Other notable roles include Product Lead at Just Checking Ltd and Senior Product Owner at Guestline.

Education and Expertise

Sarah Francis holds a Postgraduate Diploma in Marketing from CIM | The Chartered Institute of Marketing, which she completed from 2009 to 2010. She also earned a Bachelor of Arts degree in Design from the University of Hull, studying there from 2005 to 2008. Her educational background supports her expertise in product management, marketing, and user experience design.

Mentorship and Advocacy

Sarah is actively involved in mentoring aspiring product managers and UX designers, sharing her knowledge and experience to help develop the next generation of professionals in the field. She advocates for the use of technology to drive social change and improve business outcomes, emphasizing the importance of integrating user experience design with data-driven decision-making.

Public Speaking Engagements

Sarah engages in public speaking events that focus on the intersection of data and user experience. Through these engagements, she shares insights on product management and challenges conventional approaches, fostering innovation within the industry.

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