Vivek Pillai
About Vivek Pillai
Vivek Pillai is a Research Executive at YouGov in Bangalore Urban, Karnataka, India, where he has worked since 2021. He specializes in building sector landscapes and analyzing startup ecosystems within the retail sector.
Work at YouGov
Vivek Pillai has been employed at YouGov as a Research Executive since 2021. He is based in Bangalore Urban, Karnataka, India. In this role, he specializes in conducting research and analysis, contributing to the company's insights and data-driven decision-making processes. His work involves understanding consumer behavior and market trends.
Previous Experience
Before joining YouGov, Vivek Pillai worked at Tracxn as a Sector Specialist from 2019 to 2021. His responsibilities included analyzing various sectors and providing insights into startup ecosystems. Prior to that, he served as a Senior Research Associate at Genpact for six months in 2018-2019, where he developed market research reports for US Consumer Packaged Goods (CPG) manufacturers. He also held the position of Associate at Genpact from 2017 to 2018.
Education and Expertise
Vivek Pillai earned his Bachelor of Business Administration (BBA) from Rajagiri College of Management & Applied Sciences in Kochi, where he studied Business Administration and Management from 2012 to 2015. His academic background provides a foundation for his expertise in building sector landscapes and analyzing startup ecosystems, particularly within the retail sector.
Research Contributions
During his tenure at Genpact, Vivek Pillai developed market research reports tailored for US CPG manufacturers. He also created brand and category performance review reports for clients in the CPG industry. These contributions reflect his ability to analyze market dynamics and provide actionable insights for businesses.
Internship Experience
Vivek Pillai began his career with an internship at ICICI Securities in 2014, where he gained initial exposure to the financial services sector. This one-month internship in the Cochin Area provided him with foundational experience in research and analysis.