Zepto
Zepto, formerly known as KiranaKart, is a consumer food and beverage company based in Maharashtra, India, specializing in rapid grocery delivery. The company, operational since 2021, leverages a network of micro-warehouses to deliver groceries within 10 minutes and has achieved significant sales figures.
Company History
Zepto, originally known as KiranaKart, was launched in 2021. The company is part of the Y Combinator W21 batch and operates actively in the consumer market, specifically in the Food and Beverage sub-industry. Operating from MH, India, Zepto quickly made a name for itself with its promise of delivering groceries in just 10 minutes.
Services
Zepto offers a wide range of services focused on the fast delivery of groceries and daily essentials. Their unique selling proposition is the delivery time of 10 minutes, achieved through a network of optimized micro-warehouses, also known as 'dark stores'. Customers can purchase a variety of products including groceries, fresh fruits and vegetables, meat, pet care items, beauty products, and more. They also provide special offers in collaboration with ICICI Bank, HDFC Bank, and run promotional campaigns like Super Savings Days and Mid-Month Mania for additional discounts.
Products
Zepto's product range covers a broad spectrum of daily essentials. They offer groceries, fresh fruits and vegetables, meat, pet care items, beauty products, and a wide variety of biscuits, including digestive biscuits and wafers. All products are available for online purchase, making it a convenient option for consumers. Additionally, Zepto features a 'Top Picks' section for biscuits to highlight popular choices.
Regions
Zepto operates in several regions including India, South Asia, Remote, and Partly Remote locations. In India, their services cover major cities such as Mumbai, Pune, Delhi, Noida, Gurugram, Ghaziabad, Kolkata, Hyderabad, Chennai, and Bengaluru. This extensive geographical presence helps them cater to a wide customer base effectively.
Team Size and Economics
With a team size of 1300, Zepto is in the early stage of its business lifecycle but is already making significant strides in the market. The company reports hundreds of millions of dollars in annual sales, supported by best-in-class unit economics. This indicates a strong financial foundation and effective cost management strategies.