Thaís Trapp Ducatti

Global CMO @ Zoox Smart Data

About Thaís Trapp Ducatti

Thaís Trapp Ducatti serves as the Global CMO at Zoox Smart Data, bringing extensive experience in marketing and communication from various roles in Brazil and internationally. Her background includes leadership positions at companies such as Softtek, BExpert, and Qintess, along with a strong educational foundation in marketing and communication.

Current Role at Zoox Smart Data

Thaís Trapp Ducatti serves as the Global Chief Marketing Officer (CMO) at Zoox Smart Data. She has held this position since 2021, contributing to the company's marketing strategies and initiatives. Her role involves aligning marketing efforts with the company's objectives, including revenue generation and brand awareness.

Previous Experience in Marketing

Prior to her current role, Ducatti worked at several organizations in various marketing capacities. She was the Global Marketing Executive Director at Qintess from 2019 to 2021. Before that, she served as the Head of Marketing, Alliances & Channels Brazil at Softtek for six years, from 2013 to 2019. She also held the position of Marketing and Communication Manager at BExpert from 2011 to 2013 and worked as a Communication Coordinator at Brasscom from 2008 to 2011.

Educational Background

Ducatti has a diverse educational background in marketing and communication. She earned a Bachelor's degree in Journalism from Centro Universitário FIEO, followed by a Master's degree in International Communication from Pontifícia Universidade Católica de São Paulo. She also completed specializations in Marketing/Marketing Management and Branding at ESPM Escola Superior de Propaganda e Marketing. Additionally, she studied Digital Marketing at Hyper Island and Business English at the International College of Queensland Australia.

Skills and Expertise

Ducatti possesses strong collaborative skills, enabling her to work effectively with both local and global teams. She has international experience in developing and supporting marketing projects across the United States, England, and Mexico. Her expertise includes planning and executing business plans that align with company goals, focusing on revenue, pipeline acceleration, and brand awareness.

Early Career Experience

Ducatti began her career as an Account Analyst at Unibanco, where she worked for 11 months in 2005-2006. This early experience laid the foundation for her subsequent roles in marketing and communication, where she developed her skills in strategic planning and project execution.

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