Inna Vardanyan
About Inna Vardanyan
Inna Vardanyan is a Digital Marketing Specialist currently working at 10Web.io and American University of Armenia, with a background in management and digital marketing.
Current Roles in Digital Marketing
Inna Vardanyan currently holds multiple digital marketing roles. She serves as a Digital Marketing Specialist at 10Web.io since 2022. Simultaneously, she works at GiftsApp as a Marketing Strategist, a role she has occupied since 2019. Additionally, she holds a teaching position as a Teaching Associate at the American University of Armenia, beginning in 2023. In these roles, she focuses on areas such as conversion optimization, social media marketing, and paid advertising.
Previous Experience in Marketing
Inna Vardanyan has a rich background in marketing, having worked with various companies over her career. She was a Marketing Specialist at dzook from 2020 to 2021. Prior to that, she spent four years from 2019 to 2023 as a Digital Marketing Specialist at Smart Retail Ltd. in Sofia, Bulgaria. Inna also worked at AYYO Marketing as a Digital Marketing Specialist from 2018 to 2019.
Early Career and Internships
Inna Vardanyan's career began with several internships that built her foundation in sales, marketing, and procurement. She was a Sales Intern at Internet Marketing Adviser (IMA) for three months in 2016 and at Rosgosstrakh Armenia for one month. Additionally, she gained experience as a Procurement Intern at the Armenian Territorial Development Fund (ATDF) for three months in 2015 and worked as a Sales and Marketing Intern at Sourcio from 2014 to 2015.
Educational Background
Inna Vardanyan is an alumnus of both the American University of Armenia and Russian-Armenian University. She achieved her Master of Business Administration (MBA) from the American University of Armenia, studying from 2016 to 2018. Before that, she earned her Bachelor's degree in Management from the Russian-Armenian University, where she studied from 2012 to 2016.
Specialized Skills in Digital Marketing
Inna Vardanyan specializes in several key areas within digital marketing. Her expertise includes conversion optimization, social media marketing, app store optimization, paid advertising, content management, and email marketing. These skills have been applied across her roles in various organizations, contributing to her comprehensive understanding and execution of digital marketing strategies.