Pierre étienne Poulin
About Pierre étienne Poulin
Pierre Étienne Poulin is an experienced Art Director specializing in Branding and UI/UX, currently working at 10x Management and Toptal. He has a diverse background in advertising, having collaborated with major agencies and founded an acclaimed web shop in Montréal.
Current Role at 10x Management
Pierre étienne Poulin has been serving as Art Director, Branding & UI/UX at 10x Management since 2018. Based in the New York City Metropolitan Area, he focuses on enhancing brand identity and user experience through innovative design strategies. His role involves collaborating with various teams to create impactful visual communications that align with client objectives.
Previous Experience in Digital Marketing and Design
Prior to his current position, Poulin worked at several notable organizations. He was a Strategic Planner at lg2 from 2012 to 2013 and served as a Brand Designer and Art Director at Backtracks, Inc. from 2019 to 2022. His experience also includes being a Creative/Art Director and Co-founder of Mecano, where he contributed to projects for major brands. Additionally, he has held roles at Young Glory and Braindate by e180, showcasing his versatility in the field.
Educational Background and Expertise
Poulin studied Graphic Design at Cegep Sainte-Foy, where he achieved a DEC from 1996 to 1999. He later pursued a Master's degree in Communications & Marketing at HEC Montréal, completing a DESS from 2007 to 2010. His educational background, combined with real-life experience in advertising, has equipped him with a strong foundation in design and marketing principles.
Involvement in Industry Events and Awards
Poulin has actively participated in various industry events and awards. He served as a jury member for the Digital Marketing Awards in 2010 and has been a judge at The FWA since 2018. His contributions to the field extend to speaking engagements, including presentations at Formations Infopresse and IAB conferences, where he shared insights on youth culture and interactive marketing.
Entrepreneurial Ventures and Creative Contributions
As an entrepreneur, Poulin has been involved in multiple ventures currently in development stages. He co-founded Mecano, one of the first internationally-acclaimed web shops in Montréal, which worked with prominent brands. His design style is noted for its typography, smooth interactions, and a touch of irony, reflecting his innovative approach to branding and user experience.