Georgina Luxford Acim
About Georgina Luxford Acim
Georgina Luxford is a CRM and Data Specialist at 11:FS in London, England, with a diverse educational background in marketing, architecture, and industrial design. She has extensive experience in marketing roles, including positions at CASIO UK and Art Academy London, and has contributed to innovative financial service propositions.
Work at 11:FS
Georgina Luxford has been employed at 11:FS as a CRM and Data Specialist since 2021. In this role, she contributes to the development of innovative financial service propositions aimed at both established firms and startups. Her responsibilities include leveraging HubSpot for effective CRM and data management, which enhances customer engagement strategies within the financial services sector. Her experience in this position spans three years, during which she has applied her marketing and data management skills to support the company's objectives.
Education and Expertise
Georgina Luxford has a diverse educational background. She studied at Imperial College London, focusing on Japanese Studies from 2018 to 2020. Additionally, she holds a Bachelor's degree in Architecture and a Bachelor's degree in Industrial Design from Queensland University of Technology, both completed between 2008 and 2013. Furthering her education, she obtained a CIM Level 6 Diploma in Professional Marketing from the Chartered Institute of Marketing in 2020. Most recently, she completed a Master's degree in Marketing at Queensland University of Technology from 2021 to 2023. This combination of studies equips her with a unique perspective on customer engagement.
Professional Background
Georgina Luxford has held various marketing roles prior to her current position at 11:FS. She worked as a Senior Marketing Executive at CASIO UK from 2017 to 2020, where she developed marketing strategies. Following this, she served as a Marketing Manager at Art Academy London for one year, from 2020 to 2021. Earlier in her career, she was a Marketing Manager at LoveWorkLife from 2014 to 2017. Her extensive experience in marketing across different organizations has contributed to her expertise in customer engagement and data management.
Achievements in Marketing and Data Management
Throughout her career, Georgina Luxford has focused on enhancing customer engagement strategies through her marketing expertise. At 11:FS, she has played a significant role in developing financial service propositions that cater to both startups and established firms. Her proficiency in using HubSpot for CRM and data management has been instrumental in optimizing customer interactions. Her background in both marketing and industrial design allows her to approach challenges with a comprehensive perspective, contributing to her effectiveness in the financial services sector.