Aliyah Brown
About Aliyah Brown
Aliyah Brown is a Senior Media Planner with a strong background in digital marketing, e-commerce optimization, and SEO. She has held various roles in media planning and social media marketing, including positions at Zenith, Media Futures Group, and 22Squared.
Current Role at 22Squared
Aliyah Brown serves as a Senior Media Planner at 22Squared, a position she has held since 2023. In this role, she focuses on developing media strategies that align with client objectives. Her responsibilities include analyzing market trends and consumer behavior to optimize media placements. She works in a remote capacity, contributing to the company's efforts in delivering effective marketing solutions.
Previous Experience at Zenith
Before joining 22Squared, Aliyah worked at Zenith as an Associate Planner - Strategy from 2021 to 2022. During her 11-month tenure in Atlanta, Georgia, she gained experience in media planning and strategy development. This role allowed her to enhance her skills in e-commerce optimization and SEO optimization, contributing to her professional growth in the media planning field.
Educational Background
Aliyah Brown holds a Master of Science in Marketing from Georgia State University - J. Mack Robinson College of Business, which she completed from 2020 to 2021. Prior to this, she earned a Bachelor's degree in Journalism from Georgia State University College of Arts & Sciences, studying from 2015 to 2019. Her academic background provides a strong foundation for her career in digital marketing and media planning.
Professional Development and Skills
Throughout her career, Aliyah has developed a range of skills in digital marketing, particularly in e-commerce optimization and SEO optimization. She has strengthened her social media communication and marketing skills through online content creation and storytelling. Additionally, she has experience in managing social media accounts, including for Georgia State University's Multicultural Center Department.
Internship Experience
Aliyah has held several internships that contributed to her professional development. She worked as a Social Media Marketing Intern at Warren + Forrest in 2020 for four months, where she gained hands-on experience in social media strategies. She also served as a Public Relations Intern at BlackiNation from 2017 to 2018 for eight months, which further enhanced her communication skills and understanding of public relations.