Matt Brandt
About Matt Brandt
Matt Brandt is an Associate Media Director at 22squared, Inc. in Tampa, Florida, with extensive experience in managing digital advertising campaigns across various platforms.
Current Role at 22Squared
Matt Brandt serves as the Associate Media Director at 22Squared, Inc., a position he has held since 2017. Based in Tampa, Florida, he focuses on developing and managing audience and media testing roadmaps across various channels, including programmatic, SEM, and paid social. His role involves creating client strategies that adapt to the changing digital media landscape.
Previous Experience at Essence
Before joining 22Squared, Matt Brandt worked at Essence as a Digital Media Manager from 2015 to 2017 in New York City. In this role, he managed digital media campaigns, contributing to the company's efforts in optimizing advertising strategies across multiple platforms.
Early Career at DX WEB, LLC
Matt Brandt began his career at DX WEB, LLC, where he served as a Digital Media Coordinator from 2014 to 2015 in Gainesville, Florida. This role provided him with foundational experience in digital media management and advertising campaigns.
Educational Background
Matt Brandt studied at the University of Florida, where he earned two Bachelor's Degrees. His first degree was in Marketing, and his second was in Information Systems and Operations Management. This educational background has equipped him with the skills necessary for his roles in digital media and advertising.
Expertise in Digital Advertising
Matt Brandt possesses extensive expertise in managing advertising campaigns across various platforms. His experience includes working with Google and Bing SEM, GDN, Twitter, Facebook, Instagram, Pinterest, Reddit, and LinkedIn. He has developed digital media strategies for major clients, including Google Cloud, Publix, AdventHealth, TIAA Bank, and Edelman Financial.