Nick Holliday
About Nick Holliday
Nick Holliday serves as the VP and Business Director at 22squared, where he leads dealer advertising and sales strategies for Southeast Toyota. He has a diverse background in marketing and operations, with previous roles at notable organizations including Agency 720 and the Philadelphia 76ers.
Current Role at 22Squared
Nick Holliday serves as the Vice President and Business Director at 22Squared, a position he has held since 2011. In this role, he is responsible for leading various business initiatives and strategies. His work focuses on enhancing client relationships and driving business growth within the agency. Holliday's extensive experience in advertising and marketing contributes to his effectiveness in this leadership position.
Previous Experience in Advertising and Marketing
Before joining 22Squared, Nick Holliday worked at several notable organizations. He served as an Account Director at Agency 720 for seven months in 2011. Prior to that, he was a Senior Account Executive at Force Marketing from 2008 to 2011. His earlier roles include being a Product Manager at Carlson Craft from 2005 to 2007 and an Operations Assistant with the Philadelphia 76ers in 1999. These positions provided him with a solid foundation in marketing and client management.
Education and Expertise
Nick Holliday holds an MBA in Business Marketing from Minnesota State University, Mankato, which he completed from 2004 to 2006. He also earned a Master's degree in Sports Administration from Central Michigan University between 2001 and 2003. Additionally, he obtained a Bachelor's degree in Business from Alma College, where he studied from 1997 to 2001. His educational background supports his expertise in business strategy and marketing.
Consulting and Support for Southeast Toyota
In his current role, Nick Holliday leads dealer advertising and sales process strategies for Southeast Toyota. He provides direct field support across Alabama, Georgia, and Florida. His consulting services encompass CRM, site strategy, social media, reputation management, and vendor selection. Holliday's contributions are integral to the agency's tier 2 strategy for Southeast Toyota.
Early Career Development
Nick Holliday began his career as an Intern/Marketing Assistant at Palace Sports and Entertainment from 2001 to 2003. He also gained experience as an Operations Assistant with the Philadelphia 76ers in 1999. These early roles allowed him to develop foundational skills in marketing and operations, which have been beneficial throughout his career.