Nikita Yakovlev
About Nikita Yakovlev
Nikita Yakovlev is the Head of Paid Traffic at 3commas.io, specializing in cryptocurrency marketing. He has extensive experience in traffic management and media buying across various sectors, including fintech and logistics.
Current Role at 3Commas
Nikita Yakovlev serves as the Head of Paid Traffic (Crypto) at 3commas.io. He has held this position since 2021, contributing to the company's marketing strategies and traffic acquisition efforts within the cryptocurrency sector. His role involves overseeing paid advertising campaigns and optimizing traffic sources to enhance user engagement and conversion rates.
Previous Experience at Tradebay
Prior to his current position, Yakovlev worked at Tradebay as the Head of Traffic (Crypto) from 2018 to 2019. During his one-year tenure in Чехия, he focused on developing and implementing traffic strategies tailored to the cryptocurrency market, helping to increase the platform's visibility and user base.
Experience at Devim
Yakovlev was employed at Devim as the Head of Mediabuying (fintech) from 2019 to 2021. In this role, he managed media buying strategies specifically for the fintech industry. His two years of experience in Санкт-Петербург, Россия, allowed him to refine his skills in traffic acquisition and campaign management.
Background in Logistics and Marketing
Before specializing in crypto and fintech, Yakovlev worked as a freelancer at Uber from 2012 to 2016, focusing on logistics and BTL marketing. Additionally, he served as a Marketing Team Leader at Alfaleads from 2017 to 2018, where he led marketing initiatives within an affiliate network in Санкт-Петербург, Россия.
Education in Logistics
Yakovlev studied at Рязанская Государственная Сельскохозяйственная Академия им. П.А. Костычева, where he earned a Bachelor's degree in Транспортная и бизнес логистика from 2011 to 2015. His educational background provided him with foundational knowledge in logistics and business, which he has applied throughout his career.