Chang Song
About Chang Song
Chang Song is a technology executive currently serving as Head Geek at 42dot and President of the Global Software Center at Hyundai Motor Group. He has extensive experience in software engineering and technology innovation, having held various leadership roles at notable companies including NHN, Apple Inc., and Microsoft.
Current Role at 42dot
Chang Song serves as the Head Geek at 42dot, a position he has held since 2019. In this role, he focuses on advancing technology initiatives within the organization. His responsibilities include overseeing various technical projects and ensuring the integration of innovative solutions in the company's offerings.
Current Role at Hyundai Motor Group
Chang Song holds multiple significant positions at Hyundai Motor Group. Since 2021, he has been the President and has also served as the Head of the Global Software Center since 2022. His work involves leading the development of software-defined vehicle (SDV) technologies and over-the-air (OTA) updates. He is responsible for the integration of car infotainment systems and connected services, as well as overseeing vehicle E&E architecture and high-performance computing (HPC) electronic control units (ECUs).
Previous Experience at NHN
Chang Song worked at NHN in various capacities. He served as the Director of the Technology Innovation Center from 2010 to 2013, where he focused on driving technological advancements. Prior to that, he was a Performance Architect from 2008 to 2010, contributing to performance optimization strategies within the organization.
Education and Expertise
Chang Song earned his Master of Science in Computer Science from Purdue University, studying from 1994 to 1996. He also holds a Bachelor of Science in Computer Science from Iowa State University, where he studied from 1987 to 1993. His expertise includes simulation in the loop (SILS) and hardware in the loop (HILS) systems for automotive applications, as well as development in vehicle human-machine interface (HMI), user experience (UX), and voice assistant technologies.
Career at Technology Companies
Chang Song has held various engineering and leadership roles at prominent technology companies. He worked at Apple Inc. as a Senior Performance Engineer for Mac OS X Server from 2006 to 2008. He also served as a Software Engineer at Microsoft from 2005 to 2006, and at HP from 1997 to 2005. Additionally, he was the Chief Technology Officer at NAVER Corp from 2015 to 2019, where he led technological strategies and innovations.