John Fergus
About John Fergus
John Fergus serves as the Senior Director of Product Marketing and Marketing Operations at 7 Mindsets, bringing nearly two decades of experience in education-focused marketing and communications. He has a strong background in online marketing, recruitment, and crisis communications, having previously held leadership roles at Catapult Learning and Penn Foster.
Current Role at 7 Mindsets
John Fergus serves as the Senior Director of Product Marketing and Marketing Operations at 7 Mindsets, a position he has held since 2022. In this role, he focuses on enhancing product visibility and operational efficiency within the organization. His responsibilities include overseeing marketing strategies that align with the company's mission to support educational environments. His work contributes to the overall growth and success of the organization.
Previous Experience at Catapult Learning
Prior to his current role, John Fergus worked at Catapult Learning / Catapult Academy as the Director of Marketing & Communications from 2011 to 2018. During his seven years in this position, he operated in various locations, including Camden, NJ, Florida, and Georgia. He was instrumental in developing marketing strategies that improved brand visibility and engagement within the educational sector.
Expertise in Educational Marketing
John Fergus has extensive experience in marketing within educational environments, including K-12, post-secondary, and continuing education sectors. His expertise encompasses online and social media marketing, recruitment, and enrollment management. He has contributed to the growth and success of educational programs through strategic marketing initiatives and lead generation efforts.
Background in Communication Studies
John Fergus studied at Bloomsburg University of Pennsylvania, where he earned a Bachelor of Arts in Communication from 1996 to 2001. This educational background has provided him with a solid foundation in communication strategies, which he applies in his marketing roles throughout his career.
Career History and Skills
John Fergus has nearly two decades of experience in education-focused marketing and communications. His career includes roles such as Provider Service Representative at Independence Blue Cross and Enrollment Management and Project Supervisor at Penn Foster. He possesses critical skills in crisis communications and media management, essential for addressing public relations challenges in the educational sector.