Bruce Eyre
About Bruce Eyre
Bruce Eyre serves as the Chief Commercial Officer at 80 Acres Farms, where he has been pivotal in developing the company's commercial strategy since 2023. With over 30 years of experience in sales and market strategy, he previously held various leadership roles at Procter & Gamble, managing major retail accounts and driving sales innovation.
Work at 80 Acres Farms
Bruce Eyre serves as the Chief Commercial Officer at 80 Acres Farms, a position he has held since 2023. In this role, he has been instrumental in shaping the company's commercial strategy. His responsibilities include overseeing sales initiatives and developing market strategies to enhance the company's growth in the agriculture sector. His tenure at 80 Acres Farms is marked by a focus on innovation and efficiency in commercial operations.
Previous Experience at Procter & Gamble
Bruce Eyre has over three decades of experience in sales and market strategy, primarily with Procter & Gamble. He held various significant positions, including VP Sales for the P&G Paper Category from 2019 to 2022 and VP Sales for the P&G Dollar General Team from 2015 to 2019. His roles included managing major retail accounts such as Kroger and Wal-Mart/Sam's Club. Eyre's extensive background includes positions as Sales Director for P&G Latin America Fabric Care and Director of Sales Innovation.
Education and Expertise
Bruce Eyre earned a Bachelor's degree in Finance from Indiana University - Kelley School of Business. His educational background complements his extensive professional experience in sales and market strategy. Eyre's expertise includes sales innovation, strategy development, and managing sales teams across various regions, including Latin America and the United States.
Sales Management and Strategy Development
Throughout his career, Bruce Eyre has demonstrated a strong capability in managing sales for major retail accounts and leading sales teams. His experience includes a proven track record in sales innovation and strategy development, particularly during his time at Procter & Gamble. He has successfully led initiatives that have contributed to the growth and market presence of the brands he has managed.
Background in Financial Analysis
Before transitioning into sales leadership roles, Bruce Eyre worked as a financial analyst at Procter & Gamble from 1987 to 1996. In this capacity, he focused on cost and profit forecasting and sales finance across various roles and categories. This foundational experience in financial analysis has informed his strategic approach to sales and market planning.