Imanol Arozarena Márquez
About Imanol Arozarena Márquez
Imanol Arozarena Márquez is a Marketing Manager at 99minutos.com, where he has worked since 2021. He has a background in branding and marketing, with previous roles at various companies in Mexico, and holds a Bachelor's degree in Communication with a specialization in Marketing and Advertising.
Work at 99minutos
Imanol Arozarena Márquez has been serving as the Marketing Manager at 99minutos.com since 2021. In this role, he plays a key part in directing the design and development of creative marketing materials. He is responsible for ensuring brand identity and message consistency across various channels. Additionally, he develops communications plans and initiatives aimed at targeting new audiences and identifying growth opportunities in the Latin American market.
Previous Experience in Marketing
Prior to his current position, Arozarena Márquez held several roles in marketing and branding. He worked as a Branding and Marketing Trainee at NEUS Mobile S.A.P.I. de C.V. for five months in 2017. He then served as an Advertising Coordinator at Grupo Chedraui for three months in 2021. Additionally, he was a Marketing Specialist at Grupo IMU from 2018 to 2020, where he focused on integrated marketing programs aimed at brand building and lead generation.
Education and Expertise
Imanol Arozarena Márquez earned his Bachelor's degree in Communication, specializing in Marketing and Advertising, from Universidad Anáhuac. His studies spanned from 2016 to 2019. He also completed his secondary education at Prepa Anáhuac from 2010 to 2014 and attended St. Andrew's College for nine months in 2009 to 2010. His educational background provides a solid foundation for his expertise in marketing and communications.
Background in Public Relations
Arozarena Márquez began his career in public relations as a trainee at Guerra Castellanos y Asociados, where he worked for 11 months from 2017 to 2018. This experience contributed to his understanding of brand communication and public engagement, which he later applied in his marketing roles.