Johnny Gibson
About Johnny Gibson
Johnny Gibson serves as the Director of Growth Marketing for A Place for Mom's Home Care division, bringing over 11 years of experience in digital marketing. His previous roles include significant positions at iCrossing and Hilton, where he specialized in performance marketing and search engine marketing.
Current Role at A Place for Mom
Johnny Gibson serves as the Director of Growth Marketing for Home Care at A Place for Mom. He has been in this position since 2023, working remotely from Dallas, Texas. In this role, he oversees digital marketing programs specifically for the Home Care division, utilizing the online property www.agingcare.com to enhance visibility and engagement.
Previous Experience at Hilton
Prior to his current role, Johnny Gibson worked at Hilton for five years from 2018 to 2023. He held the position of Director of Performance Marketing and later served as Director of Search Engine Marketing & Metasearch. His tenure at Hilton was marked by a focus on optimizing marketing strategies to improve performance metrics.
Experience at iCrossing
Johnny Gibson has extensive experience at iCrossing, where he held multiple roles over several years. He worked as a Senior Associate Director of Media from 2014 to 2016, and as Group Director of Search Media & Audience Planning from 2016 to 2018. His earlier positions included Senior Media Analyst and Search Engine Marketing Media Manager, contributing to his comprehensive understanding of digital marketing.
Educational Background
Johnny Gibson studied at The University of Texas-Pan American, where he earned a Bachelor's degree in Marketing from 2002 to 2005. This educational foundation has supported his career in digital marketing and growth strategies.
Digital Marketing Expertise
Johnny Gibson possesses over 11 years of experience in managing online advertising programs for leading brands in the US and internationally. He specializes in automated bidding and AI-based campaign management techniques. His proficiency in various digital marketing tools and platforms enables him to create and implement effective strategies that maximize performance and exceed goals.