Joe Lazer (Lazauskas)
About Joe Lazer (Lazauskas)
Joe Lazer, also known as Lazauskas, serves as the Head of Marketing at A.Team and is an author of 'The Storytelling Edge'. He has extensive experience in marketing and content creation, having held various leadership roles and delivered keynote talks at major conferences.
Current Role at A.Team
Joe Lazer serves as the Head of Marketing at A.Team, a position he has held since 2022. Based in New York, he focuses on developing marketing strategies that align with the company's goals. His role involves overseeing marketing initiatives and ensuring effective communication of the brand's value proposition.
Experience at Wiley
Since 2018, Joe Lazer has been an author for Wiley, contributing to 'The Storytelling Edge.' His work in this capacity emphasizes the importance of storytelling in marketing and communication, drawing from his extensive background in content creation and marketing.
Previous Positions at Contently
Joe Lazer held multiple roles at Contently, including VP of Marketing from 2019 to 2021, Head of Content from 2017 to 2019, and Editor-in-Chief from 2013 to 2016. In these positions, he led marketing strategies, content initiatives, and editorial direction, contributing to the company's growth in the content marketing space.
Educational Background
Joe Lazer earned a Bachelor of Liberal Arts degree from Sarah Lawrence College, where he studied Journalism and Creative Writing. This educational foundation has informed his career in marketing, content creation, and authorship.
Research and Thought Leadership
Joe Lazer has conducted research in political neuroscience and has explored themes such as the Great Resignation and its impact on the workforce. He has delivered keynote talks at major conferences, including Web Summit and SXSW, and has contributed articles on topics like the future of work and generative AI.