Amy Crooymans
About Amy Crooymans
Amy Crooymans is a Product Marketing Manager at A2X in Auckland, New Zealand, with a diverse background in content marketing, communications, and client management.
Current Role at A2X
Amy Crooymans currently serves as the Product Marketing Manager at A2X in Auckland, New Zealand. In this role, she leverages her diverse skill set to manage and elevate the marketing strategies of A2X’s product offerings. Her responsibilities include market research, product positioning, and developing marketing campaigns that align with the company's overall business strategy.
Previous Roles at A2X
Before her current position, Amy Crooymans worked at A2X as a Key Account Manager from 2020 to 2022. During her tenure, she was responsible for maintaining and developing client relationships, ensuring customer satisfaction, and managing account renewals. Her transition from Key Account Management to Product Marketing Manager demonstrates her versatility and capability in both client management and strategic marketing.
Experience at Castleford Content Marketing
Amy Crooymans has a strong background in content marketing and strategy, having held roles at Castleford Content Marketing. She served as Content Strategist from 2016 to 2018 in Auckland, New Zealand, where she developed and implemented content strategies for clients. She then moved to Sydney, Australia, to work as Account Director from 2018 to 2020, managing client accounts and overseeing content marketing campaigns.
Role at Physiotherapy New Zealand
Amy gained experience in communications and event management during her three-year tenure at Physiotherapy New Zealand, where she worked as a Communications and Events Advisor from 2013 to 2016. Her responsibilities included planning and executing events, managing communications, and enhancing the organization's public image.
Educational Background
Amy Crooymans studied at Massey University, where she earned a Bachelor of Communications with a major in Public Relations and a minor in Media Studies. She completed her degree between 2011 and 2013. The knowledge and skills she acquired during her studies have been foundational to her various roles in marketing, communications, and strategy.
Career Beginnings at Blacksheepdesign
Amy Crooymans began her career with an internship in communications and marketing at Blacksheepdesign. From 2012 to 2013, she worked as a Communications and Marketing Intern in Palmerston North. This early experience laid the groundwork for her future roles in marketing, communications, and strategic account management.