K. Leeann Starr
About K. Leeann Starr
K. Leeann Starr is the Director of Strategic Marketing at ABC Supply Co. Inc. and has extensive experience in various sectors including automotive and life sciences, with a strong background in integrated marketing and content development.
Current Role at ABC Supply Co. Inc.
K. Leeann Starr holds the position of Director of Strategic Marketing at ABC Supply Co. Inc. since 2021. In this role, she focuses on developing and executing marketing strategies that align with the company's objectives. Her responsibilities include overseeing multichannel communications and ensuring that marketing initiatives effectively promote the company's brand and services.
Previous Experience in Marketing and Communications
K. Leeann Starr has extensive experience in marketing and communications across various sectors. She worked at Micro Target Media as Director of Client Communication Solutions for six months in 2008. She then served as Director of Integrated Marketing at General Motors from 2009 to 2010. Her tenure at AlixPartners as Senior Vice President of Strategic Communications lasted seven years, from 2011 to 2018. Additionally, she held roles at R*Works and Momentum WW, contributing to her comprehensive understanding of strategic marketing.
Education and Academic Background
K. Leeann Starr earned a Bachelor of Arts degree in Integrated Marketing Communications from Michigan State University. This educational background provided her with a solid foundation in marketing principles and strategies, which she has applied throughout her career in various roles across multiple industries.
Expertise in Multichannel Communications
K. Leeann Starr is recognized for her expertise in multichannel communications. She excels at using data to define metrics and translate them into strategic insights for clients and stakeholders. Her ability to combine strategic and creative approaches allows her to effectively solve business objectives and enhance brand promotion through targeted content.
Sector Experience
K. Leeann Starr has experience in several sectors, including Automotive, Building/Construction, Consumer Packaged Goods (CPG), Life Sciences, Management Consulting, and Manufacturing. This diverse background enables her to adapt marketing strategies to meet the unique needs of each industry, enhancing her effectiveness as a marketing leader.