Nicoleta Alexandra Sinescu

Nicoleta Alexandra Sinescu

Senior Marketing Operations Manager | Platform Operations @ Able

About Nicoleta Alexandra Sinescu

Nicoleta Alexandra Sinescu is a Senior Marketing Operations Manager at N-able, specializing in platform operations and marketing automation. She has a background in finance and extensive experience in managing marketing operations and integrations with various platforms.

Current Role at N-able

Nicoleta Alexandra Sinescu serves as the Senior Marketing Operations Manager in Platform Operations at N-able, a position she has held since 2021 in Bucharest, Romania. In this role, she is responsible for building and optimizing various marketing templates, including those for emails, webinars, events, and surveys. She also manages Marketo integrations with multiple platforms such as Salesforce and GoToWebinar, ensuring seamless marketing operations. Additionally, she leads the attribution strategy for marketing operations and oversees the creation and management of Marketo forms.

Previous Experience at SolarWinds

Prior to her current position, Nicoleta worked at SolarWinds as the Marketing Operations Manager from 2018 to 2021. In this role, she focused on marketing operations and automation, contributing to the development of custom automation programs for special projects. She also conducted data hygiene audits to maintain data quality and collaborated with technical and analytics teams to build a data warehouse. Her experience at SolarWinds laid the foundation for her current responsibilities at N-able.

Experience at SpamExperts B.V.

Nicoleta began her career as a Marketing Specialist at SpamExperts B.V., where she worked from 2015 to 2018 in Bucharest. During her time there, she gained valuable experience in marketing operations, which contributed to her professional development. This role helped her build a strong foundation in marketing strategies and operations, preparing her for subsequent positions in the field.

Educational Background

Nicoleta holds a Bachelor's of Science Degree in Finance, Insurance, Banking, and Stock Exchange from the Bucharest Academy of Economic Studies, where she studied from 2010 to 2013. Prior to this, she graduated from Alexandru Lahovari National College, where she focused on Mathematics and Physics with an intensive English curriculum from 2006 to 2010. Her educational background has equipped her with analytical skills and knowledge relevant to her roles in marketing operations.

Recognition and Contributions

In Q1 2022, Nicoleta was recognized at the Town Hall as the most voted person for 'N-riching lives' by her global peers, highlighting her contributions to the team and the organization. She also provides training to new team members and creates documentation for marketing operations processes, demonstrating her commitment to knowledge sharing and team development. Her work includes enhancing marketing automation capabilities through the creation of APIs and webhooks.

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