Saloni Kacheria
About Saloni Kacheria
Saloni Kacheria is an Account Manager with expertise in managing diverse accounts across categories such as Auto, Electronics, and Furniture. She has extensive experience in digital marketing and account management, having worked with various companies including Google and Quora.
Work at Accrue | Full Service Amazon Agency
Saloni Kacheria currently serves as an Account Manager at Accrue, a full-service Amazon agency, since 2023. In this role, she manages accounts across various categories, including Auto, Electronics, Floor Care, Furniture, Baby, and Action Cameras. Saloni focuses on driving incremental revenue and increasing advertiser satisfaction through strategic campaign management. She collaborates cross-functionally with both performance and operations teams to enhance campaign effectiveness.
Previous Experience in Digital Marketing and Account Management
Before joining Accrue, Saloni held several positions in digital marketing and account management. She worked at Mobupps as an Advertising Account Manager from 2022 to 2023 and at Google as a Digital Account Strategist for Google Customer Solutions in 2022. Her experience also includes roles at Quora as an Account Manager for Growth in India, APAC, AU & NZ from 2020 to 2022, and at Httpool as a Client Account Manager for Quora and Twitter from 2019 to 2020.
Education and Expertise
Saloni Kacheria holds a Bachelor of Arts (B.A.) degree in History and Political Science, which she obtained from Jai Hind College from 2010 to 2013. She also completed her high school education at Bai M N Gamadia Girls High School. Saloni's educational background supports her expertise in strategic campaign management, particularly in planning and executing campaigns on Amazon DSP and Sponsored Ads Console.
Career Development and Roles in Mumbai
Saloni's career began in Mumbai, where she held various positions in digital marketing and business development. She worked as a Digital Marketing Coordinator at Arabian Nights Pvt. Ltd. from 2014 to 2015 and as an Affiliate Marketing professional at CouponDunia from 2015 to 2018. Additionally, she served as a Business Development Manager at Apoxy Media Pvt Ltd for six months in 2018 and as an Affiliate Marketing professional at Essel Group for six months in 2018.
Campaign Management and Advertiser Education
In her current role and previous positions, Saloni has specialized in managing a high volume of campaigns simultaneously, ensuring seamless tracking and optimizations. She actively educates advertisers on new product launches and insights to enhance campaign effectiveness, demonstrating her commitment to improving advertiser satisfaction and driving revenue growth.