Daniela Filip

Campaign Manager @ Accruent

About Daniela Filip

Daniela Filip is a Campaign Manager at Accruent, where she has worked since 2019. She has a background in International Relations and has held various roles in media production, business development, and campaign management across different organizations.

Current Role at Accruent

Daniela Filip has been serving as a Campaign Manager at Accruent since 2019. In this role, she is responsible for developing and executing marketing campaigns tailored to the EMEA region. Her work includes localizing company strategies to meet the specific needs of various markets within EMEA. She also creates LinkedIn campaigns that target specific market segments, enhancing the company's outreach and engagement in the region.

Previous Experience in Marketing and Media

Prior to her current position, Daniela Filip worked at Verisae, an Accruent company, as a Senior Business Development Representative from 2017 to 2019. She also held the position of Assistant Negotiator at Media Assembly from 2015 to 2017. Additionally, she gained experience as a Media Production Intern at NORWESCAP in 2013 and as an Intern at Vienna Insurance Group in 2014. These roles contributed to her expertise in campaign management and media strategy.

Education and Academic Background

Daniela Filip studied at Lafayette College, where she earned a Bachelor of Arts in International Relations and Affairs from 2011 to 2015. Prior to that, she attended The Bishop's School for one year and completed her education at Prometeu Lyceum in the Republic of Moldova from 1999 to 2011. Her academic background has provided her with a solid foundation in international relations, which supports her work in campaign management.

Initiatives and Projects

As part of her role at Accruent, Daniela initiated the Industrial Tech Podcast project, which aims to engage audiences in discussions related to industrial technology. This project reflects her commitment to innovative marketing strategies and her ability to leverage multimedia platforms for outreach. Additionally, she collaborates with a third-party agency on SEO campaigns specifically designed for the EMEA region.

Leadership and Advisory Roles

During her time at Lafayette College, Daniela served as a Resident Advisor from 2011 to 2015. This position involved providing guidance and support to fellow students, enhancing her leadership skills and ability to manage diverse groups. Her experience in this role complements her current responsibilities in campaign management, where collaboration and strategic thinking are essential.

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