Kristi Flores (She/Her)
About Kristi Flores (She/Her)
Kristi Flores serves as the Chief Marketing Officer at Accruent, where she leads a global marketing team and advocates for employee well-being. She has a diverse background in marketing, having held various leadership positions at Tektronix and other organizations, and is committed to promoting inclusion and diversity within the workplace.
Work at Accruent
Kristi Flores currently serves as the Chief Marketing Officer at Accruent, a position she has held since 2022. In this role, she leads a global marketing team and focuses on aligning marketing strategies with the company's mission to impact the world through technology. Her leadership emphasizes employee well-being and fosters a workplace culture that connects employees to customers and the broader objectives of the organization.
Previous Experience at Tektronix
Before joining Accruent, Kristi Flores held several key positions at Tektronix from 2014 to 2022. She served as Vice President and Chief Marketing Officer from 2020 to 2022, Director of Marketing for the Americas from 2018 to 2020, and Global Digital Demand Senior Manager from 2014 to 2016. Her roles involved leading marketing initiatives and managing global teams, contributing to the company's marketing strategies and customer engagement efforts.
Education and Expertise
Kristi Flores earned a Bachelor of Arts in Political Science and Government from Willamette University. Her educational background supports her expertise in marketing and public policy, which she has applied throughout her career in various leadership roles. This foundation has equipped her with the skills necessary to advocate for employee well-being and promote inclusive practices in the workplace.
Background in Marketing and Advocacy
Kristi Flores has a diverse background in marketing, having worked in various capacities at Tektronix and Planar Systems. Her experience includes roles such as Global Marketing Communications Manager and Product Marketing Manager. Additionally, she co-leads ALLIES Across Fortive, a resource group focused on promoting allyship and enhancing inclusion and diversity within Fortive companies. She actively utilizes her platform as CMO to address issues affecting the global community.
Early Career and Internships
Kristi Flores began her career with an internship at Willamette University as a Public Policy Intern in 2002. She later worked at Planar Systems in sales and marketing roles from 2003 to 2008. These early experiences laid the groundwork for her subsequent leadership positions in marketing and her commitment to employee advocacy and community engagement.