Thomas Wright
About Thomas Wright
Thomas Wright serves as a Sr. SEO & CRO Specialist at Accruent, where he employs advanced data analysis tools for reporting and web integrations. He has a diverse work history, including roles in digital marketing, sales, and customer service across various companies.
Work at Accruent
Thomas Wright has been employed at Accruent as a Senior SEO & CRO Specialist since 2019. In this role, he focuses on search engine optimization and conversion rate optimization strategies to enhance the company's online presence. He utilizes advanced tools such as Excel, Google Sheets, DataStudio, and BigQuery for data analysis and reporting. His responsibilities include developing and implementing web integrations and tracking through tag manager and JavaScript, contributing to the overall digital marketing strategy of the organization.
Previous Experience in SEO and PPC
Before joining Accruent, Thomas Wright worked at Builders Digital Experience, LLC as a PPC/SEO Specialist from 2017 to 2019. During his two-year tenure in Austin, Texas, he gained valuable experience in managing pay-per-click campaigns and optimizing search engine performance. His background in digital marketing provided a solid foundation for his current role, where he continues to apply his expertise in SEO and conversion optimization.
Education and Expertise
Thomas Wright earned a Bachelor's degree in Music from the University of Mary Hardin-Baylor, where he studied from 2001 to 2006. His educational background, while focused on music, has contributed to his analytical skills, which he applies in his current role in digital marketing. His expertise encompasses advanced data analysis techniques and the use of various digital marketing tools, enhancing his effectiveness in SEO and conversion rate optimization.
Diverse Work Background
Thomas Wright has a diverse work history that includes various roles in different industries. He worked as a Barista at Peet's Coffee & Tea from 2008 to 2009 in California and at Vail Resorts for five months in 2009. He also served as Managing Director at Towne Park from 2010 to 2016 in Colorado. Additionally, he held the position of Sales Director at Spohn Consulting, Inc. for eight months in 2017. This varied experience has equipped him with a broad skill set applicable to his current role.
Cookie Compliance Administration
In his current position at Accruent, Thomas Wright administers cookie compliance as part of his responsibilities. This involves ensuring that the company's digital practices align with legal and regulatory standards regarding user data and privacy. His role in cookie compliance reflects his commitment to maintaining ethical digital marketing practices while optimizing the user experience.