Caroline Raimundo
About Caroline Raimundo
Caroline Raimundo serves as the Latam Marketing Director at Acer, where she has worked since 2021. With over 18 years of experience in marketing across various sectors in Latin America, she specializes in integrated marketing campaigns and brand positioning.
Work at Acer
Caroline Raimundo has held multiple roles at Acer since joining the company. She currently serves as the Latam Marketing Director, a position she has held since 2021. Prior to this role, she was the Head of Marketing from 2020 to 2021 and worked as the Marketing & Trade Marketing Manager from 2013 to 2019. Her tenure at Acer spans over eight years, during which she has focused on creating integrated marketing strategies that align with the company's vision and mission.
Previous Experience at TIM Brasil
Before her time at Acer, Caroline worked at TIM Brasil in various marketing roles. She served as the Offers and Products Marketing Coordinator from 2007 to 2009 and later as the Sales Retail Coordinator from 2009 to 2010. Her experience at TIM Brasil provided her with a strong foundation in marketing and sales within the telecommunications sector.
Education and Expertise
Caroline studied at ESPM Escola Superior de Propaganda e Marketing, where she achieved a degree in Gestão Empresarial com Ênfase em Marketing from 2006 to 2007. She also completed an Executive MBA at the same institution. Her educational background supports her expertise in integrated marketing campaigns, budget management, and strategic marketing initiatives across Latin America.
Marketing Skills and Specializations
Caroline specializes in creating and executing integrated marketing campaigns that engage customers through physical and digital experiences. She possesses skills in managing marketing budgets, affiliate partnerships, events, trade shows, and communication strategies. Her focus on leveraging market insights aids in optimizing brand positioning and driving revenue growth.
Professional Background
With over 18 years of experience in marketing, Caroline has worked across various sectors and countries in Latin America. Her career includes roles at Melitta do Brasil as an Assistant Brand Manager Marketing and as a Marketing Analyst at TIM Brasil. This diverse background has equipped her with a comprehensive understanding of the marketing landscape.