Miryem Samih
About Miryem Samih
Miryem Samih is a Product Marketing Manager at Acquia, specializing in the DAM and PIM ecosystem. With a diverse background in marketing and project management across several companies, she has developed expertise in demand generation content and go-to-market strategies.
Current Role at Acquia
Miryem Samih serves as the Product Marketing Manager for the Digital Asset Management (DAM) and Product Information Management (PIM) Ecosystem at Acquia. She has held this position since 2022, contributing to the development of marketing strategies and product roadmaps. Her role involves leading cross-functional teams to implement go-to-market plans and tracking the success and revenue of specific product lines. She also collaborates with the product team to incorporate feedback from the field and analysts.
Previous Experience in Marketing and Project Management
Prior to her current role, Miryem Samih worked at Rapid7 in various capacities, including Customer Experience Associate and Digital Strategy Associate. She gained experience in marketing operations and customer onboarding, which enhanced her skills in customer engagement and digital strategy. Her earlier roles included positions at Raytheon as a Supply Chain Project Manager and at Skyworks Solutions, where she focused on strategic sourcing.
Internship and Early Career Development
Miryem Samih began her career with an internship at Influitive, where she worked in sales and marketing from 2016 to 2017. This experience laid the foundation for her future roles in marketing and business development. She also worked at Brigham and Women's Hospital in International Business Development, further diversifying her professional background.
Education and Academic Background
Miryem Samih holds a Bachelor of Business Administration (B.S.B.A.) degree from Suffolk University - Sawyer Business School. She majored in Honors Big Data and Business Analytics, equipping her with analytical skills that are beneficial in her marketing and product management roles.
Contributions to Marketing Strategy
In her current position at Acquia, Miryem Samih develops thought leadership and demand generation content, including interactive content and ebooks. She assists the sales team with individual deals and sales strategies, optimizing demo strategies in collaboration with pre-sales. Additionally, she works with the partner team to expand the Marketing Cloud footprint with partners.