Ariana Tsepetzis
About Ariana Tsepetzis
Ariana Tsepetzis serves as the Senior Manager of the Customer Success Team for the Asia Pacific region at ActiveCampaign, where she has worked since 2023. With a background in marketing and business development, she focuses on customer-centric strategies to drive growth in the SaaS industry.
Work at ActiveCampaign
Ariana Tsepetzis has been with ActiveCampaign since 2019, initially serving as Manager of the Customer Success Team for the Asia Pacific region. In 2023, she advanced to the role of Senior Manager, Customer Success Team (Asia Pacific). Based in Sydney, New South Wales, Australia, she focuses on enhancing customer engagement through advanced marketing automation strategies. Her role involves developing customer-centric approaches that drive business growth within the software as a service (SAAS) industry.
Experience at HubSpot
Ariana Tsepetzis has extensive experience at HubSpot, where she held multiple roles from 2016 to 2018. She began as an ANZ Business Development Representative, followed by a position as ANZ Principal Business Development Representative. She later transitioned to the role of Associate Account Executive in the ANZ Agency Partner Program. Her time at HubSpot provided her with a solid foundation in customer success and business development within the technology sector.
Education and Expertise
Ariana Tsepetzis holds a Bachelor of Commerce (BCom) degree from the University of New South Wales (UNSW), where she majored in Marketing and International Business. She completed her Higher School Certificate at Saint Ursula's College. Her educational background supports her career focus on developing customer-centric strategies that facilitate business growth in the SAAS industry.
Background in Marketing
Ariana Tsepetzis began her career in marketing with a role at Click Click Marketing as a Lead Generation & Marketing Specialist in 2015. This experience contributed to her understanding of customer engagement and marketing strategies. Throughout her career, she has consistently focused on leveraging marketing strategies to help businesses in the Asia Pacific region connect more meaningfully with their customers.
Customer Success Leadership
In her current role at ActiveCampaign, Ariana plays a pivotal role in leading initiatives that enhance customer engagement. She utilizes advanced marketing automation strategies to support businesses in the Asia Pacific region. Her leadership in customer success emphasizes the importance of customer-centric approaches in driving sustainable business growth.